We bring 5 things that most in-house marketing teams often don’t have.

1. In depth market and social media research.

Most market and social media research done by in-house teams are based on the brand's individual account and peer to peer competitors. Our technology allows us to research both major and minor trends in platforms like Google, Facebook, Instagram, and marketplaces like Tokopedia and Shopee. We even have means of gaining information on your competitors you will never find elsewhere, such as: calculating the amount of money your competitors have spent on online advertising, which of their contents are being advertised, what kind of online metrics, keywords, and angles are they targeting, and many more.

2. Cross platform competence.

Oftentimes, marketing teams specialize in a single platform. For example: they are good at facebook ads but bad in google ads or they can run amazing content in instagram but fail to gain conversion in marketplaces. In Petujuh, we have the right person for every job. Our competence spans multiple platform and you can be sure that we will put the best person on your respective platform.

3. Data handling skills.

Social media is now not just a creative pursuit, but a calculated one. One of our secret weapons is our ability to marry creativity and data. Your team might be able to come up with amazing designs and catchy copywriting, however they might miss out on the results that it bring. We will analyze your data for you, give you crucial insights, and actionable plans upon it.

4. Proven experience.

People leave all the time. This includes your employees whom you might have relied on for day to day social media strategy and execution. Their replacement might be substandard for your goals and cause your brand to flounder. We are here to make sure that our proven experience is always there to guide your brand and your employees in achieving their results.

5. Unbiased assessment.

Everyone is biased, especially people who have spent months and years working on something for a specific brand, the very same individuals who live and breathe the brand values. Sometimes employees get tunnel vision and fail to see the bigger picture and catch details outside of their biases. We are here to make sure that never happens. We will assess your brand, give objective second opinions, and build an unbiased strategy.

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Our KPI is determined based on the need of the client. Most of our clients usually come with these 3 KPIs:

1. Brand awareness: how much is a customer able to remember the brand.

2. Traffic: how many people come into the brand’s social media profiles and/or website.

3. Conversion: how much sales (product sales/service buys/signups/etc) do the brand acquire.

These 3 KPIs are then often matched and compared with the cost needed to acquire it. We are more than happy to help you with those KPIs! If you have a different modified KPI, do let us know and we will work it out.

Yes! We will actively monitor, aid, and train your employees to execute the strategy we build. This way, your brand will reach its targets while your employees will also improve in skills, be able to make independent judgements, be more efficient, and better contribute to the team. We also produce weekly reviews that assess the strategy in action and the areas where we can modify and improve it to elevate the results to the next level.

While we recommend our clients to have an inhouse social media team so that our strategies can be executed at a much faster pace, for brands without an inhouse social media team, we have a group of freelancers which we can recommend for the brand. These freelancers have worked with us in multiple projects and we can guarantee their skills and affordability.

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