Sejuta Warna is a digital fashion printing company that specializes in printing designs directly on fabric and sublime printing. Utilizing cutting edge technology, Sejuta Warna brings great accuracy, speed, and value for money for the brands using its services. Ever since having its digital services handled by Petujuh in mid 2021, Sejuta Warna has now had multiple brands employing its services, including notable brands such as Aleabe, Danjyo Hiyoji, and Zysku Xena.
Sejuta Warna hires Petujuh for the purpose of marketing its services online, crafting and executing a digital advertising strategy that allows it to stand out among its more established competitors and gaining new customers.
Here are 2 of our main objectives for Sejuta Warna:
1. How to stand out in a niche market against older, more established competitors which have significantly bigger marketing budget?
2. How to create a digital marketing framework that can be scaled up as Sejuta Warna begin gaining more businesses as customers?
Being a niche B2B service, we utilize a comprehensive website digital strategy to promote Sejuta Warna’s services to its target audience. Combining website content strategy, SEO, and Google Ads, we bring more than 12.000 combined organic and ads supported results to Sejuta Warna’s website.
It’s one thing to get views and clicks, it’s another to actually get prospective leads that you can close into real paying customers. As a B2B service, prospective leads are the most important thing for Sejuta Warna to get. Thus, Petujuh utilizes a combination of microtargeting in google and social media such as Instagram, which when combined with our Conversion Rate Optimization, brings more than 150 prospective leads per week.